Career Personal Training

Now more then ever it’s time to be bold and break away from the rest of your competitors in order to capture and keep more business. The honey moon is over. As personal trainers and fitness professionals we have to work much harder to attract new business and bedazzle the clients we already have. Most fitness businesses haven’t taken the time to discover what sets them apart from the rest and suffer because of it. They end up looking, sounding and feeling like everyone else. In the midst of all this sameness, the customer has no choice but to evaluate service on price alone. This is a dangerous road to travel because the consumer will likely choose based on lower cost.

So do your customers a favour and make it easy for them to get a clear understanding of how you differ from everyone else. To start, think about what is special and unique about you. Now before you answer, really take the time to think about it. What is different about what you do or the service you provide that would make a customer notice and want to spend their hard earned money with you? What could you shout from the roof tops to let customers know you are unique? Your first step is to uncover what this is. To assist you in this task finish the statement below. It’s not an easy activity and it may take some time to figure it out but when you do you will know what sets you apart from the rest.

I am the only one that…

Here’s an example to help you along.

At On The Edge Fitness we are the only fitness education provider that can take students from earning their personal training certification right into business start-up.

If you position yourself uniquely in the marketplace you will be able to carve out a special place in the customer’s mind so that loyalty is not only created but also has a long life. As one of only a handful of fitness businesses coaches in Canada I can attest to the value of being different and how it’s helped me grow my own business. When you clearly know where you are positioned in the market, and what unique talents you have to offer, it makes it easy for customers to make the decision to do business with you. That’s the power of differentiation.

As a personal trainer one way to differentiate yourself is to be clear about what target market you serve. Being a generalist doesn’t have the D-factor needed to stand-out. Decide what market you want to go after and then become the expert in serving that market.

Discover as much as you can about the people within that market by becoming a market detective. Get to know every intimate detail of the wants, needs and desires of the customer. Then and only then can you start to create some strategies around serving these customers. How do you find out their needs? It’s simple. Talk to your customers. Take every opportunity to learn as much as you can about them and what they value.

Here’s an example of how a trainer talked to me about a client named Bob.

Bob is a 35 year old account executive. He is married with two children, a dog, a cat and a bird. Bob spends ninety minutes a day commuting to work everyday. He travels a few times a month for business and on weekends and plays hockey with the boys. He enjoys the camaraderie of the boys as they drink beer and eat fried foods. He often talks to this trainer about his games during the session. He complains of being tired from his multitude of responsibilities. The trainer has been with Bob for six months.

Based on the case study above, does it sound like this trainer knows a lot about the client? If you answered yes, then you are incorrect. There is so much more the trainer could know about Bob after six months of training. What is his wife’s name, how about the names of the children and pets? What does he do while he drives to work? What kind of beer does he drink? What does he like to eat? Why is he so tired? What type of house does Bob live in? What kind of car does he drive?

Now you might be thinking, "Do I really need to know all this to train him?" No, but if you want to differentiate yourself you may want to use customer service as a way of standing out from the crowd. How can you use the information you learn about Bob to do that? Since his commute is so long maybe you can make him a mixed CD of his favourite music or suggest he listen to podcasts while he drives. You could offer a package of pet grooming services with training so he can get his workout done while the pets get cleaned up saving him time in his day. There are many mobile pet spaws available. You could create a workout for the family where everyone gets to play together. I’m sure he doesn’t have a lot of time to spend with his family so this would be a bonus to him and his wife. Be creative and step outside of what is traditionally done into the unconventional.

In order to be different you have to think differently. If you go down the same road where everyone else travels you have less chance of getting noticed. The secret to differentiate or die is to grab people’s attention, be different and take a risk. Otherwise you are just the same.

In the movie Madagascar 2, Escape from Africa the eclectic group of New York zoo animals find themselves crash landed in Africa. They roam the plains of Africa and soon stumble upon herds of other animals just like them. Marty, the zebra sees hundreds of other zebras. He discovers that once he was among the crowd he was no different from everyone else. Even his best friend Alex the Lion couldn’t pick him out from the other zebras. Obviously, Marty was extremely distraught by this because he thought he was special and unlike everyone else. However, as the movie progresses we learn that Marty really is special because he was willing to do something the others in the herd wouldn’t do which was take a risk, break away from the herd in order to be brave and help others. The other zebras were content to remain where they were.

Which zebra do you want to be, the one that steps out, takes a risk and dares to be different or just another member of the herd?

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Becoming a personal trainer is fairly easy, but becoming the best personal trainer takes time, efforts, dedication and most important of all, to think out of the box, about how you can be different from the others and attract more clients.

Why interval training helps you get fitter, healthier, faster

Get fitter, healthier, faster. High intensity interval training or low intensity interval exercise offers benefits traditional exercise can’t.
Whatever your exercise inclinations, consider adding interval training to you week for maximum fitness benefits.
Whether high intensity interval training or lower intensity intervals, “burst training” can help almost anyone reach health & fitness levels, in a short time, that traditional exercise can’t.

What is interval training?

Interval training is a strategy that alternates intense bursts of activity with periods of less intensity or rest.

This is in contrast to much of the traditional aerobic exercise which mainly consists of steady activity over 20 to 60 minutes.

With high intensity interval training, what the particular exercise you choose, how long & intense the bursts are, & what & how long the less intense periods are, depends on individual preference, goals & fitness level.

Most people should simply choose the appropriate intensity of each interval by rating exertions on a scale of 0 (rest) to 10 (almost maximum effort). Less fit persons should alternate between 2 or 3 (low - moderate effort) & 5 or 6 (between strong - very strong).

However, if you are very heavy & out of shape, interval may consist of a few minutes of walking & rest, for 10 to 30 minutes.

But if you are very fit, you might be able to alternate fast runs with jogs. The jogs would constitute the easy parts of your workout.

By the way, one reason why playing sports is so healthy is that many of them are vehicles within which you are doing interval activity.

For example, many sports demand bursts of activity followed by relative or absolute rest. Take basketball, for instance. Players might sprint, rest, jog, rest, jump, rest, sprint, etc. So the whole game is a series of hard/soft intervals.

The special benefits of interval training

But what are the specific physical benefits of interval exercise, especially high intensity interval training?

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For information about personal trainer course please visit our website.

When the weather gets cold, it can seem like a chore to go outside for a workout. However, before you lock yourself inside all season, take a cue from the kids. Remember how much fun it was to play in the snow when you were young? Well, there is no reason to stop now. Just walking around on snowy ground requires extra energy and burns calories. Here are a few other ideas to get you fit while enjoying the white stuff this winter.

Anyone who has ever gone sledding knows how exciting it can be to fly down a hill and slip and slide to the bottom. What you may not realize, though, is that this youthful activity is actually quite the workout. The average adult can burn more than 350 calories in an hour of sledding. How? Well, every time you reach the bottom you need to lug that sled back up. The steeper the hill, the more you burn and the more fun you’ll have on the ride back down.

Building a snowman is one of the quintessential winter activities. It’s a great way to spend time with family and friends, and also a great accomplishment when you display your finished masterpiece. In addition to all the joy a snowman brings, this wintery figure also helps get you in shape. All that rolling and packing burns roughly 285 calories in an hour. When you’ve finished your snowy friend, continue the fun by picking a snowball fight with your fellow builders. Running and tossing soft snow around can burn another 320 calories an hour. When you finally tire out, why not make some snow angels? Just rolling around in the snow like this can still burn 200 calories an hour. Add all these together and you’ve had quite the winter workout!

Shoveling snow may seem like a chore, but next time you are getting ready to go out and uncover your driveway, put a positive spin on the situation. Skip the snow blower and use this task to earn yourself that extra slice of pie or cup of cocoa later. Shoveling snow by hand can burn more than 400 calories an hour for the average 150 pound person. This is just as much as a casual jog or bike ride! Just make sure you don’t injure yourself. Use proper form and always life the heavy weight of the shovel with your legs, not your back.

Another great winter working gets you out of the neighborhood and in touch with nature. Hiking through the snow burns about as many calories as shoveling, and is a great way to get out on a chilly afternoon. Feeling buff? Go snowshoeing instead. It burns more than 450 calories an hour! For those who prefer more thrilling sports, skiing and snowboarding are also great weekend choices. Each burns around 350 calories an hour and can easily take up a whole day. Just make sure you know what you are doing. If you’re new at these sports, get some basic instruction before you hit the slopes, and stick with the easy trails to start.

Just because there is snow on the ground doesn’t mean you have to lock yourself indoors. Going out in the snow is tons of fun for people of all ages, and is an excellent way to schedule fitness into your holiday season. Besides, you’ll feel a lot better about all those great holiday foods if you burn some extra calories off first.

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Exercising can be fun and helping someone to exercise in a proper manner can be fun and rewarding at the same time. Not to forget the earning potentials. Personal Fitness Training can be a great career and if yo are considering to take up this career you would need some information about personal trainer school. Please visit our website for more details.

Working Out At Home: Exercise Videos Or Personal Trainer?

We all know we should be doing some form of exercise don’t we? But, most of us really don’t want to leave our home and go to a gym.

No matter which way you go, you are going to need exercise equipment and a room in your home to put them. Here are a few choices for the kinds of equipment that you might want to get:

The most popular workout equipment that is sold today is a treadmill. If the weather is cold, or if it’s raining or snowing you don’t have to worry about freezing. Just go into your exercise room (or space) and walk on your treadmill. Treadmills aren’t the heavy, clunky machines that they used to be. Most can now be folded up and stowed away in a closet or behind a screen.

A universal weight set is the next thing that you should think about getting. Universal weight sets can be set up so that you can exercise a wide range of muscles in the body. Pumping iron isn’t like it used to be in the old days. This type of exercise equipment can be set up to exercise just about any part of your body, from your legs, to your arms to you back…you name it.

Using just these two pieces of exercise equipment, you can improve both your cardio and your body’s strength.

The least expensive choice as to learning the correct ways to exercise is by purchasing a fitness video. You don’t even have to use special equipment with some of these videos. Some will be for yoga and others just for dancing and aerobic exercise. Here are some things to be aware of when looking for a fitness video:

1. Decide on what kind of fitness that you want to start with and buy a video for that one kind. Don’t try to start out with twenty different kinds of exercises. You’ll just give up overwhelmed and frustrated.

2. Start slowly by following the video examples one step at a time. Maybe you’ve decided to do an aerobics dance video first. Begin the routine and then stop when you get overly tired. Take a day off and then start again, going as far as you can without overtaxing yourself. Build up your workout routine time gradually.

3. Only when you can easily do the exercise routine in the aerobics video that you purchased, then go for another type of exercise such as Tai Bo.

Fitness videos are great for those who are shy or think that they are to fat to be seen at the gym. (Why is that? That’s what gyms are for!) Once you get a few routines down, you’ll start feeling healthier and have more stamina.

Some people may do better with a personal trainer. After all, you can’t "cheat" on your exercises if you have someone telling you exactly what, how and why you should do your exercising. A personal trainer will create an exercise routine that matches your fitness level. They are there to push you a bit but not to make you do more than your body will tolerate.

Here are some tips on hiring a personal trainer:

You should be able to find a personal trainer at your local gym. You can hire one of them or ask them for a referral for one for you to use in your home.

This could get a bit expensive. You might just decide that it would be less expensive for you to work out at the gym just to get you started. You could join for just a short time. Some gyms even have a "trial period" so you can test them out. The trainer would show you how to use the exercise equipment and you’ll go and apply the same methods at home.

It would probably be better to splurge on a personal trainer to begin with so that he (or she) can start you on the routine that will be best for you level of physical fitness. They are the experts and will guide you in the right direction.

Which ever way you decide to go, fitness video or personal trainer, you must get started. The longer you wait, the more difficult it will be. Just do it!

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To know more about personal trainer education, please visit our website.

Our industry, much like our world, is transforming at an accelerated pace.

The unthinkable and impossible soon becomes the inevitable and forgotten.

The fitness industry, as you know, is relatively unregulated, which is an advantage and a disadvantage. There are so many certifications out there, so many experts, so many things we can learn to help transform our clients’ bodies and minds, but how does one go about choosing the best educational path?

Is there even a thing such as the one best personal training certification, or is it possible that some certifications excel at teaching one specific area, while some excel at teaching a different area, while others only excel at building their own business and following?

We all know how important education
is for our industries credibility, our client’s success, and our career stability. Our client’s come to us looking for leadership; we wield great power over them, and with great power comes the need for responsibility. Of course, they are ultimately responsible for their own success, but we are responsible for providing them with the best shot at realizing their full potential, while also being responsible for their safety and joint integrity.

And in order to give our client’s the best shot possible, we must be passionate about learning and dedicate ourselves to the study of many topics.

“Those who love wisdom must investigate many things.” Heraclitus

I have personally, in 9 years of being a trainer, been to numerous courses and conferences across the country, including Florida, California, and Oklahoma, taken 8 certifications, several all day workshops, 2 internships, and read numerous books, textbooks, and research studies.

If I could point to one thing, it is my passion for knowledge that has allowed me to create a very successful career in the fitness industry.

A wise man once said “A better question will lead to a better answer?” This is absolutely true. Think about it. If you ask “Why am I so fat?” you may come up with the answer “Because I am lazy or stupid”. But if you ask yourself “How can I lose weight while having fun” you will come up with a much better answer. Right?

So how does this idea apply to the question at hand? What is the best personal trainer certification?

Honestly, I have learned important things from each and every certification. I think a much better question is “What area am I passionate about learning about?” If it is biomechanics, RTS is the best certification. If it is the heart and cardiac rehab, ACSM is the best. If it is about sports performance, you may want to go with an Athlete’s Performance Internship or get you C.S.C.S from the NSCA or look into the Charles Poliquin certification program. Want to teach Olympic lifts? No one does it better than USAW.

So ask yourself, what are you excited to learn about? Just as importantly, what kinds of people do you want to train? If you are focused on the elderly and post rehab, MES makes a lot more sense than USAW.

One very cool certification that I just learned about is PTA Global. They are unifying some of the best teachers and trainers in our industry under one certification system.

Asking yourself “What knowledge and clients am I excited about” is an important first step in laying the foundation for a successful fitness business. Based on your answers, you can begin to identify a career path that will allow you to realize the business and lifestyle you deserve, while enjoying what your life’s work and client’s successes.

I encourage you to continue learning about all the different certifications out there, and pursuing the ones that make the most sense for your market and passion. It is very important to not only continue learning, as you already know, but learning from multiple sources. Our job as elite fitness professionals is to empower our clients and provide them with real world practical solutions to their health and fitness needs; having the ability to shift perspective is incredibly important for us in this capacity.

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Find out more about personal trainer certification from our website.

Personal fitness training today is becoming an industry which is growing fast, attracting people in large numbers. This is occurring due to the high pressure life styles that we have and the stress it puts on our bodies and brains.

These fast paced times require us to be fit both mentally and physically. When you don’t take good care of yourself, it leads to issues related to the heart and diabetes. These problems occur because people are overweight. This is why the best thing you can do is to follow the advice of a professional fitness trainer.

Some trainers will come to your home to provide the necessary instruction and there are many well qualified trainers to choose from. Correct instruction and good nutrition can lead to great success. There are a variety of tools that can be used while you train. A few of the suggested techniques involve strength training and doing interval conditioning drills. These don’t require a lot of space or tools and can be done in the great outdoors.

Personal fitness trainers maintain excellent business relationships with physicians, physiotherapists, dietitians and other related health professionals. Therefore, they are always aware of the latest health programs and the new trends in work out rehabilitation, energy, nutrition and exercise for weight loss, and analysis for motivation.

When you first start a fitness program, it is wise to set realistic goals and keep in mind that it can take as long as a year to reach fitness goals that become a part of your lifestyle. Don’t seek out a fast solution. Drastic methods may help in shedding some fat, but they always have serious consequences on your health in the long run. Exercising regularly for some time under the guidance of a personal trainer is a far better option than engaging in strict dieting.

Setting down a goal, reading it frequently and sharing it with your personal trainer along with anyone else who might support your fitness and wellness attempts is an important instrument in moving you closer to your aims. There is a connection between your mind and your actions when you write something down physically.

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For more information about personal trainers and personal trainer certification, please visit our website.

It’s very hard to reach your fitness goals without a personal fitness coach. It isn’t as easy as most people think to get your body into shape. In order to figure out your body type and what it requires, expertise and experience is necessary.

The most prized possession that any of us have is our own body. Every individual has unique physical traits. This demands the expertise of a personal fitness trainer who can focus on every client to ensure they reach their goals.

Many folks wish they had great shapes but aren’t prepared to do the work required to achieve one. We need someone to help us stay motivated. The fitness coach will give you this motivation which is necessary.

We understand the ideal exercise routines that are required in order to attain this objective. Your fitness coach is armed with the best information regarding the proper positions and equipment needed for workouts. A fitness trainer provides assistance to concentrate on a given part of the body to achieve the desired results.

The required equipment will be provided to you by a professional fitness trainer, who will also teach you the correct method of using them. In addition, your personal trainer will supervise your diet.

A professional fitness trainer’s wisdom and expertise is very important. A professional fitness trainer is unparalleled in information and aid. Your personal training sessions will enlighten you with fitness tips as well as broadening your knowledge of fitness.

Fitness instructors will use personal fitness training to help you reach your desired shape as quickly as possible and will also provide instruction in the maintenance of your body. Allow the physical fitness coach to create the fitness regime and just work on doing your exercises. Optimizing your benefits from personal training is simply a matter of being clear about your needs and goals right at the start.

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For a career in personal training and information about how to become a personal fitness trainer, please visit our website.

If you are like most fitness professionals, then you want a much larger personal trainer salary. In order to obtain this goal it is important to start doing the small things to improve your personal trainer business. You can start today by following the tip below used to profit by most six figure fitness trainers.

Most fitness pros’ start training clients because they absolutely love fitness. They have enjoyed the benefits of a workout program themselves, and want to share their enthusiasm with others. The bottom line is most personal trainers are educators, and not fitness marketing mavericks. If you are one who wants a greater than average personal trainer salary, then you must incorporate a balance between a fitness educator, and a marketer. The good news is there are a lot of resources available on how to market your valuable services. You can always read articles like this, or invest in a personal trainer course that specializes in marketing for fitness trainers.

Once you become a personal trainer, it is important to begin focusing on the fitness marketing side of things. The minute you train your first personal training business client, why not focus on leverage by having them assist you in increasing your personal trainer salary. Yes, they can very easily assist you in attracting more fitness training clients.

There are two easy ways that existing clients can help you attract new fitness business customers. The number one way is by clients informing their friends, family, and colleagues about your personal trainer business services. Getting excellent fitness results for your existing clients will motivate them into talking about the value you provide. Also, don’t forget to ask them if they have friends that would be interested in your services. A good way to do this is by mentioning that you are in the process of expanding your personal fitness trainer business.

The second way of having your clients assist in generating a larger personal trainer salary is by starting a client progress, testimonial book.

The secret to marketing your fitness business is documentation beats conversation. In your personal training marketing materials make sure you present proof as to what you are claiming. There is no better way than getting third party testimonials from existing clients. Doing so will surely attract many more clients along with a larger personal training salary.

No matter if you are just becoming a personal trainer, or already have an existing fitness training business, make sure you start a testimonial log. Testimonial logs are comprised of before, and after pictures, written testimonials, as well as video endorsements.

Get as many third party testimonials as you possibly can. Remember, the more proof the better! Your testimonial log will be an important part of your personal trainer marketing plan. You can put this information on websites as well as fitness marketing brochures. The more proof you offer, the more sales you will make; thus, the larger the personal trainer salary you will enjoy.

Don’t forget to get your clients approval to use their information before placing it in your personal trainer marketing materials. If you are helping your clients get results, then they will have no problem helping you get the word out regarding your fitness trainer business in an effort to help you attract a more lucrative personal trainer income.

The key to increasing your personal trainer salary is proof in your marketing. An extremely effective way of providing this proof is by using existing clients testimonials in your fitness business marketing materials. Make sure you take before, and after pictures, and get written, as well as video testimonials from existing clients. Doing so is a good recipe for a larger personal trainer income.

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To know more about personal trainer school, please visit our website.

If you are a kind of person who is more passionate towards balanced diet, managing the body and loves to guide others, then you should for sure enroll your self in one of the personal training fitness education and it will prove to be beneficial for you. You will not only shape your body but also achieve greater concentration and become more knowledgeable in teaching others about the healthy and fit way of living one’s life.

A person can become a trained and certified personal fitness trainer through comprehensive education including anatomy and physiology, basic first aid and CPR, nutritional education (i.e., macro/micro nutrients, diet, nutritional consulting), fitness assessment, exercise
programming, exercise machinery, and how to track client progress.

The personal training education gives you the knowledge about both muscle testing method which is popularly known as “kinesiology” and necessary skills in marketing field, business and directives.

There are many courses in personal training like diplomas and certifications which are of six months duration or up to one year. If you want to study the depth then you have to enroll your self in bachelors and masters degree in the personal training fitness education to become national certified fitness trainer.

After your studies and education you can work in the health clubs, fitness centers, health retreats, spas and salons, as well as vacation resorts and alongside major sports teams. The income level varies depending on one’s expertise level and reputation. A personal training expert can earn from $25,000 to well over $50,000 annually.

PERSONAL TRAINING FITNESS PROGRAMS TODAY:

Nowadays you can choose from a variety of personal training fitness programs because they are becoming popular swiftly due to their initials and proficient education degree.

Distinctive subject knowledge that is provided through personal training fitness programs includes sports training and advanced training. These programs also teach you mind and body therapies, as well as nutrition and weight management.

The personal training fitness programs that are deep and more educative includes studies in exercise physiology, kinesiology, personal training, functional anatomy, biomechanics, flexibility and strength training, nutrition assessments and program development, exercise applications and other physical regimens. Moreover, they also organize seminars and comprehensive classes to make their students more practical and trained in this field.

The majority of the fitness trainers are the proud holders of typical diploma or certificate of completion in personal training fitness programs. Those candidates who want to be nationally recognized and registered, they need to take the NSCA Personal Trainer Certification exam; including training in both CPR, and AED.

It is very genuine and is assured that the graduates of personal training fitness programs have a bright future and career in the fitness world. They will achieve remunerative careers as a personal trainer or expert, fitness gurus, exercise instructors at health clubs and health resorts, fitness clubs, aerobic clinics, physical therapy centers, and other wellness and health-related facilities. Their job profile is respectable and reliable as daily the population of people who are becoming more conscious about their body looks is increasing.

EXPLORE THE INTERNET FOR MORE EDUCATION AND DETAILS ON PAERSONAL TRAINING

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For more information about personal trainer education please visit our website.

Cardiopulmonary resuscitation (CPR) is an emergency medical procedure for a victim of cardiac arrest or, in some circumstances, respiratory arrest. CPR is performed in hospitals, or in the community by laypersons or by emergency response professionals.

CPR involves physical interventions to create artificial circulation through rhythmic pressing on the patient’s chest to manually pump blood through the heart, called chest compressions, and usually also involves the rescuer exhaling into the patient (or using a device to simulate this) to inflate the lungs and pass oxygen in to the blood, called artificial respiration. Some protocols now downplay the importance of the artificial respirations, and focus on the chest compressions only.

CPR is unlikely to restart the heart; its main purpose is to maintain a flow of oxygenated blood to the brain and the heart, thereby delaying tissue death and extending the brief window of opportunity for a successful resuscitation without permanent brain damage. Advanced life support and defibrillation, the administration of an electric shock to the heart, is usually needed for the heart to restart, and this only works for patients in certain heart rhythms, namely ventricular fibrillation or ventricular tachycardia, rather than the ‘flat line’ asystolic patient although CPR can help bring a patient in to a shockable rhythm.

CPR is generally continued, usually in the presence of advanced life support (such as from a medical team or paramedics), until the patient regains a heart beat (called "return of spontaneous circulation" or "ROSC") or is declared dead.

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For those who wish to take up a career in personal fitness training it is important to be CPR certified. To know more about personal trainer certification, please visit our website.